Corporate digital experience · Employment work
Hawsabah Corporate Website
Helping customers understand a broad cloud offering before they enter the platform
Confidentiality safe visualService discovery path
Discover
→Decide
→Act
→Manage
Product details are explained through architecture and journey models without exposing private screens customer data or internal systems
01 · The problem
What needed to change
The company needed to communicate technical services credibility and value to different customer types without overwhelming visitors or separating marketing promises from the real product.
02 · My real role
UI UX Developer and Design Lead
Hawsabah / Digital Pages employee
03 · Decisions I made
Turning complexity into direction
- Organized content around customer needs and service discovery
- Connected marketing journeys with the platform experience
- Built reusable landing page and service patterns
04 · Systems and journeys
The experience I shaped
01Corporate website
02Service pages
03Campaign landing pages
04Conversion journeys
05 · Challenges
Constraints I designed through
- Broad service catalog
- Arabic and English communication
- Alignment between marketing and product
06 · Team and developers
How I worked
I worked with management marketing content and development teams to turn business priorities into clear responsive web experiences.
07 · Result and impact
What the work changed
Clearer service discovery
More consistent digital presence
Reusable structure for campaigns and launches